Thursday, July 3, 2008

The allure of seeing Mrs. Tom Cruise make her debut on the Great White Way is not proving to be the cure for slumping ticket sales.

It was announced in May that Katie Holmes would hit the Broadway stage in September for a revival of Arthur Miller's 'All My Sons.' Yet advance ticket sales have failed to reach $1 million.

Tom Cruise vĂ  Katie Holmes

The New York Post reports that's well shy of the $4 million Nicole Kidman helped take in for her turn in 1988's 'The Blue Room.'

Granted, Kidman had a nude scene in that play. But Julia Roberts didn't get nude for 'One Day of Rain' and she still helped nearly sell out her play's whole run.

"I bought 1,000 tickets to the show," says one broker of 'All My Sons.' "I still have them." Other brokers say the interest in the show has been non-existent. Some blame the economy, while others point at the dimming of Tom Cruise's star in recent years.

Katie Holmes

Fellow castmembers in 'All My Sons' include John Lithgow, Dianne Wiest and Patrick Wilson.

The play, first seen on Broadway in 1947, was Miller's first Broadway hit. It concerns businessman Joe Keller (Lithgow) whose factory supplied defective cylinder parts to the military, resulting in the deaths of 21 pilots during World War II. Yet it was his business partner who went to jail for the mistake.

One theater insider says that if ticket sales don't pick up, Holmes should borrow a tip from Cruise's ex-wife Kidman. "I think if she takes off her clothes, she may catch up."

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